Global Energy Crisis

A short video changed the way I think about energy. The video points out that if there’s a crisis in energy, there is a crisis in everything. Although I’ve learned early on that most of the global development issues are interlinked to each other, I’ve never really thought about energy as core and fundamental in them. […]

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SoilSMS 2.0

Rice and corn yield potential has been slowly decreasing in the Philippines and other neighbouring countries in the past couple of years due to climate change.     According to the study made by the USDA, decrease in yield is largely due to the El Nino phenomenon, that because the sudden increase in temperature caused by El Nino […]

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Big Red

Assignment: Design a physical object that allows a user to count up or down. Concept: “Big Red”  “Big Red” is a simple big red button that a user can press to count up or down. I designed this button based on Pavlov’s theory of Classical conditioning, a behavior modification in which an innate response to a potent stimulus becomes expressed […]

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Flight Meal Ordering UI

Home Screen I decided to make the homepage more personal, greeting the user as he or she orders food, simulating a digital flight attendant. I grouped the menu into two major groups, Meal Selection (which will change between breakfast, lunch and dinner depending on the time of day) and Snacks and Beverages. I also added an […]

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PlantSMS One

Objective: Create a quick prototype of a plant moisture alert system wherein the system with send an SMS to remind the user to water his or her plant. Components: Arduino Uno Arduino GSM Shield with Integrated Antenova Antenna  Any Arduino-compatible Soil Moisture Sensor Male to Female Jumpers 12V DC Power Supply Process: 1. Read sensor values […]

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Impactful GSM

As a marketer, I’ve always believed that marketing campaigns should be created not just to sell products but to inspire and create a profound sustainable impact upon society. Here are some examples that I love that uses GSM technology. UN Voices Project: Billboard Speaks The United Nations launched an interactive outdoor advertising campaign using GSM technology that links […]

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Reinventing the Bible

The Bible is often an every day object that we neglect. Almost every Christian household has one but hardly anyone touches it. It is probably because it’s, clunky, old, uninteresting and not at all engaging. It doesn’t appeal to it’s target readers, especially the next generation of readers, the readers of today. So how do […]

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